Lucimary Henrique, Chief Revenue Officer for South Latam at Capgemini, has been recently recognized as one of the Top 25 Women Leaders in Consulting for 2025 by The Consulting Report. With a career built at the intersection of technology, strategy, and customer experience, she is known for her visionary leadership in driving digital transformation and growth. Throughout her journey, she has championed inclusive leadership, empowered high-performing teams, and led large-scale transformations across multiple industries.
Prior to Capgemini, Lucimary was Regional Vice President at Salesforce for over 4 years, Director of Innovation and Pre-Sales at Oracle for over 5 years, Head of Marketing at Suzano Pulp and Paper, and worked for many years at Deloitte leading transformational technology projects. Lucimary is also an advisory member of 3 companies and a mentor for women entrepreneurs, as well as a Professor at Fundação Getulio Vargas (FGV). She is completing her Chief Revenue Officer Program at Wharton University in June 2025.
Recently, in an exclusive interview with Digital First Magazine, Lucimary shared insights on the concept of Transformational Hypothesis and how to apply it to different industries, the secret mantra behind her success, personal hobbies and interests, future plans, words of wisdom, and much more. The following excerpts are taken from the interview.
What drives your passion for digital transformation and customer experience?
I’m passionate about digital transformation because I believe in the power of technology to truly elevate the human experience. It’s not just about innovation—it’s about inclusion, accessibility, and impact. Every transformation is an opportunity to create something better: more seamless, more meaningful, and more connected. What drives me is the ability to shape the future while solving real problems today.
When technology is used strategically, it can go beyond creating seamless experiences — it can unlock new revenue streams and generate lasting value. It’s inspiring to witness digital journeys that are not only efficient but also emotionally engaging and purpose-driven.
What do you love the most about your current role?
What I love most is the opportunity to drive impact both externally and internally. I have the privilege of influencing our clients’ strategic growth while also empowering the incredible teams I work with every day. I get to work with diverse industries, talented people, and complex challenges that require constant innovation. It’s a role that balances analytical thinking with creativity — and that keeps me inspired every day. I can help our clients unlock new growth paths through digital innovation. It’s a space where curiosity meets impact — every day brings a new challenge, a new possibility, and a new way to grow.
Can you elaborate on your concept of “Transformational Hypothesis” and how you apply it to different industries?
The Transformational Hypothesis is the belief that every business challenge holds the seeds of transformation—if we ask the right questions. It’s a framework I use to reimagine outcomes, not just processes. Across industries, I help clients shift from incremental improvements to bold, hypothesis-driven change that integrates technology, data, and design to drive revenue growth, operational excellence, and market differentiation.
What role do you think AI and automation will play in shaping the future of customer experience?
AI and automation are rewriting the rules of customer experience. They’re not just making things faster—they’re making them smarter, more personal, and more intuitive. But the future belongs to those who use these tools to humanize experiences, not just digitize them. Empathy and ethics will be just as important as algorithms. Executives must think beyond efficiency to strategic orchestration—how these technologies can unlock new business models and elevate brand trust.
Congratulations on being recognized as one of the Top 25 Women Leaders in Consulting for 2025. Our readers would love to know the secret mantra behind your success.
Thank you! If I had to choose one mantra, it would be: Lead with vision, act with heart. My journey has been guided by a deep sense of purpose, a relentless desire to learn, and the courage to take risks. I’ve been fortunate to work with inspiring people and to build bridges between ambition and impact. Success, to me, is about lifting others as you rise.
How do you stay up-to-date with the latest trends and technologies in your field?
I stay curious. I read, I listen, I ask questions. I learn from my clients, from my teams, from startups, and from the next generation. I believe the future is a dialogue, not a download—and staying relevant means staying in conversation with the world around you.
I also make time for deep dives into industry reports, thought leadership, and research papers. Peer networks, mentoring circles, and executive events keep me grounded in what others are doing and learning. And perhaps most importantly, I pay close attention to what clients are asking for—their challenges often signal where innovation is needed next.
Is there a particular person you are grateful for who helped get you to where you are?
Yes — many, in fact. I’m especially grateful to my family, the leaders I’ve worked with, and the incredible teams I’ve had the privilege to lead and learn from. In today’s complex environments, nothing meaningful is achieved alone. Throughout my career, I’ve been fortunate to have many allies and mentors who stood out by challenging me to believe in my voice and to lead boldly, even when I felt like the outsider in the room. Their belief in me taught me how to believe in myself. I carry that lesson with me and do my best to pay it forward to others who are still discovering the strength of their own leadership.
What are some of your passions outside of work? What do you like to do in your time off?
My son!!! I enjoy spending time with my family! I love to travel, explore different cultures, and dive into books that challenge how I see the world. I also mentor women in tech and consulting — it’s something I’m deeply passionate about. Outside of the boardroom, I find joy in meaningful conversations, beautiful places, and the kind of quiet that lets ideas grow.
How do you approach leadership and team management, and what qualities do you believe are essential for effective leadership?
To me, leadership is about creating space — space for people to grow, to speak up, to thrive. I lead with trust, clarity, and empathy. Great leaders don’t have all the answers; they ask the right questions and empower others to lead with them. The best teams I’ve worked with are built on authenticity, collaboration, and shared purpose. Empathy, adaptability, and strategic clarity are, in my view, the essential ingredients of great leadership today.
What is your biggest goal? Where do you see yourself 5 years from now?
My biggest goal is to keep expanding the impact I can make — on businesses, on people, and on the future of inclusive leadership. In five years, I hope to be influencing global strategy at scale, shaping the next wave of sustainable and human-centered innovation, and continuing to build spaces where diverse talent can thrive.
What advice would you give to companies looking to leverage digital channels to expand their customer base?
Start with listening. Digital transformation is not about channels — it’s about connection. Understand who your customers are, what they value, and how you can serve them in ways that are personal, relevant, and responsible. The most successful companies are those that combine technological ambition with a deep sense of human insight and care. And most importantly — stay agile, because the customer is evolving faster than ever.