Esteban Fernandez Medina, Commercial Director of Diram

As the world becomes more reliant on electrical energy, the need for stable and efficient power systems has never been more pressing. The increasing use of sensitive electrical equipment, coupled with the challenges of fluctuating grid conditions, has given rise to what experts call “poor power quality.” This is where Diram steps in. According to Esteban Fernandez Medina, Commercial Director of Diram, the company began its journey as a “Primary Care Physician” for the power industry, addressing critical power quality issues for energy-intensive sectors.

But Diram’s role has evolved. “We moved from being just the ‘Specialist Doctor’ who prescribes preventive solutions to becoming the manufacturer of cutting-edge prosthetics—advanced electrical equipment—and the one who performs operations, like installation and on-site testing,” Medina explains. This comprehensive approach extends to real-time monitoring, ensuring the continued performance of the systems they implement.

Diram’s mission is simple: to provide smart power solutions that not only improve sustainability but also drive economic efficiency. This focus on innovation and customer-centric development has allowed the company to continually push the boundaries of power quality optimization. What sets Diram apart, Medina emphasizes, is its commitment to customization. “Unlike other companies that offer off-the-shelf solutions, we take pride in developing systems that are uniquely tailored to each client’s specifications.”

Diram’s expertise spans industries like steel, mining, automotive, and renewable generation plants—sectors where high reactive power consumption can lead to inefficiency, increased costs, and penalties from utilities. By optimizing power quality and compensating reactive power, Diram helps these industries not only meet compliance standards but also cut costs and boost the reliability of their power systems.

Optimizing Power Quality for High-Energy Industries

In energy-intensive industries, reactive power compensation and power quality optimization aren’t just technical necessities—they’re business imperatives. Poor power quality can wreak havoc, leading to equipment failures, reduced efficiency, and costly production stoppages. For companies facing these challenges, Diram offers a lifeline. Their solutions help stabilize and enhance power systems, resulting in smoother operations and fewer disruptions.

“Reactive power is a hidden drain on efficiency,” says Medina. “By compensating for it, we help our clients boost productivity and cut downtime.” With energy costs climbing and industries under pressure to improve sustainability, Diram’s expertise ensures that businesses not only meet operational goals but also reduce unnecessary energy expenses.

As the global energy landscape shifts toward renewables, Diram has positioned itself as a key player in ensuring grid code compliance for renewable generation plants. One of their proudest achievements was their involvement with Mexico’s Energy Regulatory Commission, helping optimize the Grid Code in its version 2.0. “We were the only independent company in the Reliability Advisory Committee,” Medina notes. Renewable energy sources like wind and solar are notorious for power variability, but with Diram’s advanced solutions, these plants can maintain stability and meet stringent regulatory standards, helping ensure the overall health of the grid.

Customized Solutions for Complex Power Systems

Diram’s customer-centric approach has always been at the heart of their success. By collaborating closely with clients, they tailor solutions to meet each customer’s unique needs. Medina shares a recent success story involving a steel manufacturing plant that faced frequent power disruptions. “We conducted a detailed analysis of their power system and designed a solution using STATCOMs. This improved their stability and boosted productivity by 6%.” For Diram, these kinds of tailored interventions are what make the difference between a solution that merely works and one that transforms operations.

The company’s after-sales service is another area where it shines. Diram provides extended warranties and real-time monitoring systems to ensure ongoing efficiency and regulatory compliance. “Our team is trained to not just fix issues but prevent them,” Medina explains. By closely monitoring trends in electrical performance and equipment health, Diram ensures that failures are avoided, and costly downtime is minimized. This customer-first philosophy is why so many first-time clients become long-term partners.

Delivering high-performance solutions at a reasonable cost is a balancing act that Diram takes seriously. By employing advanced simulation systems and optimization algorithms, they design systems that meet both technical and budgetary constraints. “It’s not enough to just offer the best solution—we ensure it’s the best value, too,” Medina adds.

Expanding Expertise Across Borders

As Diram expands its reach, adapting to different markets and regulatory environments is a priority. Their strategy has focused on the U.S. and Latin America, where regulatory standards differ, and the energy landscape is diverse. Medina emphasizes how crucial it is to be fluent in these local grid codes. “Our engineers are experts in the markets we serve,” he says, ensuring that each solution is fully compliant and optimized for performance.

Diram’s partnership with Southern States has been instrumental in growing their presence in the U.S. Meanwhile, in Latin America, they collaborate with local partners who share their vision of combining smart sustainability with advanced power quality. The company aims to replicate its success with over 40 STATCOM projects across the region, continuing to support industries in improving their energy efficiency and regulatory compliance.

Innovating for a Sustainable Future

Innovation has always been a driving force behind Diram’s work. They’ve been pioneers in bringing groundbreaking technologies to market, from thyristor-switched harmonic filters to the more recent E-STATCOM, which Medina describes as their “crown jewel.” This cutting-edge solution integrates supercapacitors and lithium batteries with intelligent control, addressing not just power quality issues but also blackouts and voltage regulation. “It’s a game-changer for grid stability,” Medina notes, especially as renewable energy plays an ever-larger role in the global energy mix.

Staying ahead of industry trends is a continuous process for Diram. Through partnerships with academic institutions and participation in industry forums, they ensure that their solutions incorporate the latest advances in energy efficiency and renewable technologies. Their joint venture with Southern States, which led to the creation of the Center for Research in Applied Power Systems (CIITAP), exemplifies their commitment to pushing the boundaries of what’s possible in power system innovation.

A Future Built on Smart Power Quality

Looking to the future, Diram has big plans to expand its capabilities in renewable energy integration and smart grid solutions. With several projects in development focusing on next-generation energy storage and grid stability, the company is set to lead the way in helping industries adapt to a cleaner, more sustainable energy system.

Reflecting on the company’s journey, Medina likens Diram’s evolution to that of a trusted physician—once diagnosing and treating critical power issues, they now provide comprehensive solutions that ensure long-term health for their clients’ power systems. “Our role has grown into something much larger,” he says, pointing to Diram’s holistic approach, which includes everything from diagnostics to real-time performance monitoring. Their 360° solutions are designed to ensure that the latest technologies, whether in energy efficiency or renewable generation, can coexist without electrical interference.

“Enabling sustainability through smart power quality” isn’t just Diram’s slogan—it’s the philosophy that drives everything they do. As the world moves toward a greener future, Diram’s commitment to innovation and customer success ensures they’ll remain at the forefront of the industry, helping companies thrive in a rapidly changing energy landscape.

For More Info: https://www.diram.com/en

Content Disclaimer

Related Articles